Data Management Services
Data management is key for any direct mail campaign. With the latest software programmes, our bureau department provides a full suite of data management services required for processing and mailsorting UK and overseas data.
Mail Sortation & Postage Savings
Mail sortation of address data is used to achieve substantial postage savings in the UK.
At Micropress, we use bespoke software to mailsort data for Royal Mail and the Down Stream Access (DSA) providers to all services including Mailmark®. A minimum of 4,000 letters or 1,000 large letters is required in a single mailing to qualify for mailsorted postage discount.
Removing duplicate data is imperative for direct mail campaigns. Our bureau team can identify and remove duplicate records which will save you money and increase ROI, as you will not be sending multiple items to the same recipient. We can dedupe to any level and return duplicate records identified back to you to improve the quality of data you are holding.
Data Cleansing & Audit
We can provide a FREE data audit report for any direct mail campaign that you have scheduled in with us. The report will highlight - Duplicate records, Goneaways, Deceased records and report on new addresses if available.
The Postcode Address File (PAF) is a database that contains all known "Delivery Points" and postcodes in the United Kingdom. The PAF is a collection of over 29 million Royal Mail postal addresses and 1.8 million postcodes. PAF constantly changes to reflect new builds, updates, and deletions with between 3,000 and 5,000 updates every day. By using Royal Mail's Postcode Address File (PAF) which contains the latest, most accurate UK address data, we compare your data against PAF and update accordingly to limit returns and deliver mail quickly and accurately.
Why choose Micropress for Direct Mail Services?As with all of our services, our direct mail clients work with a dedicated account manager who will manage your production job from start to finish.
Mail merges and database cleaning
Supply us with your database and we will fully de-duplicate and check it before it is used for your direct mail campaign. This minimises wastage and ensures you only send what you need.
Poly bagging and labelling
Your marketing materials are placed in heat sealed bags, designed to protect them throughout the delivery process, on our automated mailing line. Addresses can be printed onto the bags or onto card or paper carriers inserted into the bag with your marketing material. Finally, our automated line is able to mail sort, further minimising your postage costs.
Wide range of delivery options
In addition to our printing services, we offer carriage through a number of different providers, offering the most cost effective postal provider for your needs.